Social Media Policies and Guidelines

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I’ve been running a regular social media training event for some time now and have gradually built up a fairly comprehensive knowledge asset at the Social Media Toolkit Wiki that I use as the foundation for the training. Given the general thirst for information on social media policies and guidelines, I thought I’d collate a few of the more popular links here. I hope this is useful to anyone who is in the process of developing policies or guidelines, or indeed, for anyone interested in Social Media. If anyone knows of other useful links, please let me know and I’ll add them to this list.

Employee Guidelines

• Civil Service guidance on participation online
• New Zealand Government – Guide to Online particpation
• Carl Haggerty’s Social media and online participation guidelines
• Intel’s Social Media Guidelines
• IBM’s Social Computing Guidelines
• Social media explorer – Employee Policies for Social Media Participation
• Scout blogging – Corporate Guidelines for Using Blogs and Forums
• Sun Microsystems Communities: Sun’s Guidelines on Public Discourse
• BBC personal use of Social Networking and other third party website
• CIPR Social Media Guidelines
• Draft guidance for New Zealand State servants using social media
• Gartner Public Web Participation Guidelines
• Greteman Group (Marketing Agency)
• CISCO Internet Postings Policy
• HP Code of Conduct
• Harvard Law School – Terms & Policy
• US Navy – Web 2.0 – Utilizing New Web Tools
• CIPR Chartered Institute of Public Relations Social Media Guidelines
• US Air Force Social Media Policy (includes flow chart)
• Porter Novelli
• Government Policy
• Dow Jones Social Media Interaction Policy
• Harvard Law School Blogs Terms of Use
• Sun Guidelines on Public Discourse
• Dell’s Online Communication Policy
• United States Airforce “new media and the airforce”
• Telstras 3 r’s of social media engagement

Blogging guidelines

• Councillor’s Guide to Blogging (SiS)
• BBC staff blog guidelines
• USA.gov – Government and Social Media – advice on blogging
• BlogCouncil – Disclosure Policy
• Opera Employee Blogging Policies
• Electronic Frontier Foundation How to Blog Safely about Work
• Canadian Broadcasting Corporation blogging rules
• Opera Blogging Policy
• Sun Blogging Guidelines (pdf)
• GM Motors Blogging Policies
• Media companies: For Journalists entering into public debate
• IOC Olympic Athletes Blogging Policy
• Yahoo’s Personal Blog Guidelines for staff

Twitter Guidelines

• Learning Pool’s Twitter Guide
• The ultimate list of Twitter tools

General Guidelines

• Using Social Media: A Guide for Councillors
• A Councillor’s Guide to Social Media
• Liz at LGEO Research
• Carl Haggerty’s notepad
• Web 2.0 in Local Government- Steve Dale
• Laurel Papworth
• 123 social media
• Govloop
• Christyweb
• Mashables 10 must haves for your social media policy
• Stap isi – where to post local government online guidelines
• Step two designs – Moderating internal discussion forums, blogs and other social media
• IBM Social Computing Guidelines
• The Guide to on-line participation (NZ Gov)
• Ten things you should cover in your Social Networking Policy
• Social Media Policies and Guidelines Database
• Social Media Guide for Public Involvement (Orange County USA)
• Local by Social: How developments in social media might affect, and be used in, the work of local government.

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