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Perhaps I shouldn’t be too surprised that this ‘fans’ vs. ‘followers’ debate centres around company brands and sales penetration. The social and collaboration aspects don’t even get a mention, yet this is surely the main reason that people use these networks. There is a value to knowledge sharing – perhaps not always tangible – but potentially far more rewarding for users than being a ‘fan’ on Nike’s fan page. I’d much prefer to see some useful analysis of fans vs. followers from the pure social networking perspective. Point me at the article if there is something out there.
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About Post Author
Stephen Dale
I’m a life-long learner with an insatiable curiosity about life. I love travel, good food, and good company. I’m happy to share what I know with others….even the interesting stuff! My outlook on life is pretty well captured in this quote from a book about the legend of King Arthur:
“The best thing for being sad,” replied Merlin, beginning to puff and blow, “is to learn something. That’s the only thing that never fails. You may grow old and trembling in your anatomies, you may lie awake at night listening to the disorder of your veins, you may miss your only love, you may see the world about you devastated by evil lunatics, or know your honour trampled in the sewers of baser minds. There is only one thing for it then — to learn. Learn why the world wags and what wags it. That is the only thing which the mind can never exhaust, never alienate, never be tortured by, never fear or distrust, and never dream of regretting. Learning is the only thing for you. Look what a lot of things there are to learn.”
― T.H. White, The Once and Future King
So much to learn, so little time!