Ten Reasons Social Media Will Not Replace Email

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Email is here to stay – long live email?  Here are some reasons why email is not going to disappear soon:1. People still send hand-written letters via snail mail, even though they could instead make a phone call, send an email, text message, or status update.2. Nearly all sites on the web that require registration require an email address. Some are starting to integrate social media into this process (through things like Facebook Connect), but that is still a very small fraction, and they typically still allow for email information as well.3. Email notifies you of updates from all social networks you are a part of (provided your settings are set up that way).4. We haven’t seen any evidence yet that Google Wave really is the next big thing and will catch on on a large scale.

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5. Email is universal, and social networks are not. Nearly everybody on the web (while there are no doubt some exceptions) has an email address. Many places of employment give employees email addresses when they begin working there. Meanwhile, a great deal of them are banning workers from even accessing social networks.6. There are plenty of people who have no interest in joining social networks. Frequent news stories about security, privacy, and reputation issues do not help convince them.7. Email is still improving. It hasn’t screeched to a halt with the rise of social media. There is still innovation going on, and integration with social media.   Google is constantly adding new features to Gmail. 8. Even social networks themselves recognize the importance of email. Never mind that they update users about community-driven happenings via email. MySpace (still one of the biggest social networks) launched its own email service recently.9. More social media use means more email use. The people consuming the largest amount of social media are also the people consuming the largest amount of email.10. As far as marketing is concerned, email is doing pretty well, as many companies continue to struggle to find the right social media strategy to suit their needs.And apart from all this, have you noticed any decrease in your emails since social networks began to bloom?

About Post Author

Stephen Dale

I’m a life-long learner with an insatiable curiosity about life. I love travel, good food, and good company. I’m happy to share what I know with others….even the interesting stuff! My outlook on life is pretty well captured in this quote from a book about the legend of King Arthur: “The best thing for being sad,” replied Merlin, beginning to puff and blow, “is to learn something. That’s the only thing that never fails. You may grow old and trembling in your anatomies, you may lie awake at night listening to the disorder of your veins, you may miss your only love, you may see the world about you devastated by evil lunatics, or know your honour trampled in the sewers of baser minds. There is only one thing for it then — to learn. Learn why the world wags and what wags it. That is the only thing which the mind can never exhaust, never alienate, never be tortured by, never fear or distrust, and never dream of regretting. Learning is the only thing for you. Look what a lot of things there are to learn.” ― T.H. White, The Once and Future King So much to learn, so little time!
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